Definition and meaning of advertising umbrella

Today, a long-term customer asked us to design an advertising umbrella for promotion. Our company designed it according to the customer's requirements, and part of the results are shown to you for your appreciation:

When it comes to the beautiful advertising umbrella, many of us bosses will even think of adding the LOGO, or more information: address, phone number, and even the most fierce I have seen, adding WeChat QR code on it. Think about our umbrella, someone behind you with a mobile phone running after you, what kind of feeling? It seems that the possibility is very small, after all, the umbrella is still used more widely in rainy days.

In daily life, everyone thinks that advertising umbrella is used for direct advertising, but I think it is designed as a promotional material for brand VI design. It should be designed to convey brand impression and brand value. Only when consumers are interested in it can they have a perfect consumption umbrella

OkUmbrella View: A good advertising umbrella design should be based on the brand style, the perfect collocation of colors, the harmonious application of auxiliary graphics, and the details and size of the LOGO should be paid attention to. The ultimate goal is to increase the value of umbrellas from "advertising" to "brand".